4.1 Introduction to the direction. Promotion manager
You will understand how to effectively promote yourself on social networks with the goal of making money and growing your brand.
4.2 The basics of promoting accounts on social media
Знакомство с собой и своей уникальностью
4.3 Additional module lectures
ПРИБЫЛЬНОГО БЛОГА В ИНСТАГРАМ
How to make an offer that no one will want to decline.
Target audience - "the basis of the basics" in competent promotion.
Working with other sites or networks. Driving the audience.
Personal brand of the manager and promotion of yourself as an expert in social networks.
Lecture from a lawyer. You'll see contract templates, including all the necessary elements of how to protect yourself before starting your work.
Statistics analysis of stories, posts, and other theoretical foundations necessary for work.
Price of subscriber, unsubscribe. How to calculate the "rate". How to track stats. With which of them advertising is considered to be working.
Ad presentation. Types of promotional ads. How to create a working ad presentation step by step. Ads promotion constructor.
Promotion of bloggers, experts and commerce. Possible ways.
Purchase of advertising as the main effective form of promotion. Rules for choosing advertising sites and their analytics.
Advertising budget. What should it be and how to calculate it?
Collaborations with brands and media personalities.
Analysis of effective advertising. Controlling its start. An example of maintaining a table of ad outputs and analytics.
Analysis of mistakes in promotion. Learn how to accurately stick to a budget and still deliver the maximum result.
Responsibilities of the manager during promotion, analysis of conflict situations. The area of responsibility of the manager and the client.
Eco-friendly hype: examples of use with Polina's clients.
Advertising submissions for media personalities.
Working with the negative. How negativity affects promotion.
Blog advertising as a start. How to sell Ad, the tips for working with advertising. Where to find customers for collaboration.
Who needs a manager and how to offer your services. For what people pay $300/$500/$700/$1000.
Who is a blogger manager and why this profession does not lose its relevance, but only grows.