Irina Afanasenko

Blogging, SMM, personal branding
Format: online

Name and surname: Irina Afanasenko

Link to the Instagram account: in_stamina

Telegram username: @in_stamina

Date of publication: 18.04

Price rate: negotiable

Expertise and experience
Process and results


As I’m making portfolio cases, I’m willing to provide free or up to 70% discount on my services depending on the size and duration of the project. If applicable, service fee is calculated on an hourly basis adapted for your project.

Expertise and experience

I’ve been working in social media management for over 2 years now in commercial fields. I had several clients back in Russia, I was working on packing the account, content creation, branding, promotion, and audience engagement. For the past year I’ve been a part of Digital Content Creators team at Seneca College (@senecaslife) in Canada; here I’ve been managing multiple projects and campaigns, working on increasing student engagement, various content types creation mainly focused on Reels and TikTok, launching a TikTok account from scratch. I have completed all courses offered by Nioly school and have succeeded in all assignments and assessments throughout all courses. Also, I’m getting a marketing degree and expanding my social media practice by gained knowledge.

Process and results

I’m providing the following services:
— Social media management: blog concept development, packing the account, target audience analysis, content planning and creation, increasing engagement, marketing/promotion strategies, branding. etc.
— Branding: developing brand identity and positioning, visual branding, social media packing, developing brand identity, communication strategies, etc.
— Monetization: creating the product/service, distribution/marketing/promotion/pricing strategies, positioning, creation, MVP testing, etc.

Services are custom-packaged according to your needs, can be provided remotely and in-person (Toronto only). I provide free consultations to determine the direction we need to take with your project and services needed.

Social Media Management: clearly defined blog/brand identity, fully packed account, efficient marketing/promotion strategies, visual branding, increasing engagement and following, consistent content.
Branding: solid brand identity, complete visual branding, branded social media accounts, authentic brand representation, increased brand recognition and exposure.
Monetization: ready-made product/service offer, efficient marketing/promotion/distribution strategies, launching promo campaigns, sales generation.
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